Our Purpose

The gaming industry continues to evolve rapidly. As games become more sophisticated and influential, understanding design impact becomes increasingly important.

We founded LumenPlay Ethics Lab to provide professional assessment services that help studios understand their design choices and their potential impact. Our evidence-based approach helps identify design patterns and provides insights while supporting the creative elements that make games engaging.

Through professional audits, certification services, and educational programs, we aim to support an industry where thoughtful game design practices are valued and understood.

Professional team meeting

What Sets Us Apart

Industry Expertise

Our team combines decades of game development experience with expertise in behavioral psychology and design analysis principles.

Evidence-Based Methods

We use established assessment frameworks grounded in academic research and industry data to deliver objective, professional insights.

Balanced Perspective

We understand that successful games must be both thoughtfully designed and commercially viable. Our recommendations support engaging gameplay while addressing design concerns.

How We Work

Our methodology combines quantitative analysis with qualitative assessment to provide a comprehensive picture of your game's design profile.

Professional Analysis

We examine various aspects of player interaction, from onboarding flows to monetization mechanics, using both analytical tools and expert review.

Stakeholder Collaboration

We collaborate with your development, design, and business teams to provide recommendations that are practical and relevant to your context.

Continuous Improvement

Design assessment is an ongoing process. We provide monitoring and support services to help maintain design standards as your game evolves.

Professional workspace